September's Blend: Costa Rica - Living Legacy
With smooth, passion-infused flavors of milk chocolate and juicy citrus, Living Legacy is an invitation to join the dreamers and visionaries in building a life that not only leaves a legacy in the future, but lives one in the now.
Use each sip to energize your life of color and meaning, make memories that’ll brighten the world even after you’re gone, and live your legacy—your unique, beautiful, and community-altering legacy—today.
Meet Farmer Don Roberto
Manuel and Romelia Rojas were early coffee farmers in the Tarrazú’s Central Valley region in 1928. They lived a good life at the farm, but didn’t have children or relatives to pass it onto—and yet, their legacy lives on.
They sold the farm to Roberto Montero Castro, who took their loving work and multiplied it across the valley. Don Roberto spread the farming skills he learned among other coffee farmers in the valley, using the legacy of the original Rojas family to create prosperity and abundance beyond what they could have imagined as two humble farmers.
Make the trip to Costa Rica’s Tarrazú region, and you’ll be met with crystal clear rivers, lush forests, clean air, and beautiful waterfalls. It’s a paradise—especially for coffee plants, which produce world-renowned beans with crisp, clean, and sweet flavor profiles.
The first coffee farmers in the early 1900’s had no idea the foundation they were laying for Costa Rica’s future. Their pioneering efforts to create a quality-first coffee industry eventually led to political stability, economic growth, and the world’s first 99% renewable energy nation.
Live Your Legacy
You never really know how your today will impact someone else’s tomorrow. Siblings Manuel and Romelia Rojas had no idea that, when they started one of the first (and most quality-focused) coffee farms in the Tarrazú region of Costa Rica, they’d be laying the foundation for their region to thrive.
Despite not having any family to pass the farm onto, their legacy didn’t end there.
Roberto Montero Castro bought the farm, learned all he could from it, and began teaching his neighbors all over Tarrazú about better farming practices, improving the coffee of the entire area. In 1994, the Neumann Kaffee Gruppe purchased the farm from Don Roberto—and the torch is carried on.
Living Legacy is a reminder that your legacy doesn’t begin when your days are over—you’re already living it right now. Be bold, give generously, and chase the best parts of life, because the question isn’t what legacy you’ll leave. It’s what legacy you’ll live.
Each week, we’ll be gifting 1 lucky person with the best picture and caption about how they use our products to #StayGrounded a JavaPresse Bundle - 1 of EVERY product we have!
Check out the pictures below for ideas, & use #StayGrounded or #JavaPresse to enter!